A: A naked link is a hyperlink for which, anchor text is the URL itself. The link is in a format http://www.example.com/.
If we talk in terms of SEO and link building, a naked link could be one of the below variants:
Branded link – A link around your company’s name Optimized link – Link around the target keyword or key phrase Naked link – Link around http://format
One more thing to consider is to have a natural link profile while building link in the post-Penguin age. Do not have more than 1/3 optimized links while keeping the balance between branded and http://links.
Remember that link building is like grey SEO – you can’t get extreme, else you will get Google’s attention & cannot underdo it also.