How to Make Better
Use of Images
Most Web sites have graphics (i.e., images).
Search engines cannot read any keywords or text that you may
have embedded in your graphical menu or other images. Therefore,
make sure you make use of ALT tags to describe your files.
For example, if you have an image like this:
<img src="myimagefile.gif">
enhance it by adding ALT tags:
<img src="myimagefile.gif" ALT="keywords
here">
This gives search engines more keywords
to find you with and gives Web surfers who turn their graphics
off something to read in place of your image. Note: Not all
search engines will read the ALT tags, but for those that
do, it can help.
About Author
This article is copyrighted and has been
reprinted with permission from FirstPlace Software, the makers
of WebPosition Gold. FirstPlace Software helped define the
SEO industry with the introduction of the first product to
track your rankings on the major search engines and to help
you improve those rankings. A free trial of WebPosition Gold
is available from their Web site.
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