Yahoo! Search Blog has announced another periodic update to its ranking algorithm.

The Yahoo! Search engineering teams are rolling out updates to crawling, indexing, and ranking algorithms. Similar to previous updates, you may notice some ranking changes and page shuffling during the process, which we expect to complete over the next few days.

Let us know how your site has responded to the update. Join the discussions at Site Explorer Suggestion Board.

Entertainment news search on Yahoo! now includes results from the Yahoo! TV portal. Yahoo! TV Shortcuts will include entire episodes, video clips, photos, show times, reviews and ratings and a lot more.

The search results page will also display suggestions related to celebrities, movies or TV shows on the left side. These suggestions will lead to more photos, videos, tweets and the latest results about the actor/show.

Finally, shared site ownership is possible without having to go through the meta tag or HTML file verification process. The Google Webmaster Central Blog has mentioned that a verified user can add new users by going to the Verification Details page or the Verification home page.

Google is getting serious about optimizing its own product sites. The new *Google SEO Report Card* is an extensive analysis of more than 100 main pages of Google products.

The report is the outcome of an internal exercise to improve these pages from both search engines and userÂ’s perspective. Google has made the report public hoping that companies and webmasters will learn from it. The report provides suggestions and examples for fixing the issues, which range from broken links and URL structure to titles/metas and on-page content.

Whether its posting new Twitter feeds with content from Yahoo! or checking out the latest tweets from their online friends or seeing the public updates, Yahoo! will provide the users with its full access to all the twitter feeds.

Here's the list of all that you can do with this new featured venture by Yahoo!

• Read your own Twitter feeds directly from Yahoo!

Google announces the AdWords Pharmacy Policy Updates for the US and Canada.

Here's the information on what exactly the changes are :

1. Only those online pharmacies in US and Canada will be allowed to post their ads on AdWords, who will be accredited by the National Association Boards of Pharmacy VIPPS program and the Canadian International Pharmacy Association (CIPA.) respectively.

Google AdWords has launched the AdWords Online Classroom to provide free training to the advertisers. Several live and recorded 'on-demand' courses are being offered, which will include the training by the AdWords specialists of Google.

We're offering a great selection of live and recorded courses, including:

Google announces the experiment to build and test ultra high-speed broadband networks in some trial regions of US. Its planning to deliver 1Gb/sec broadband service to the Americans, that will be around 100 times faster to the normally accessible internet speed in US.

Google has announced its new Gmail social sharing element- Google Buzz, to let its users enjoy the new social networking experience. It has the tagline “Go Beyond Status Messages”, giving a tough competition to the popular social networking sites- Facebook and Twitter. The users can access it directly from their Gmail site.

Google has featured its first Super Bowl commercial, which an insight into Google's local search offerings like Google OneBox and Google Direct Answers. It shows the examples of its OneBox results where you get the search units like images results, videos results and news results all in one general search and some of your search directly answered in the result snippets, when you type your search words in the search box on Google.