Adwords Bid To Depend On Landing Page Quality

November 10th, 2006 | RSS Feed



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Landing Page Quality calculated by Google helps in finding out whether your ads should be placed for higher or lower bid. This calculation will now impact the ads distribution in the content network also. However Google says that it will only affect the minimum bids and not the rank of the ad. It's just a punitive action and nothing to do with overall auction. However even good landing page will not get any additional bonus as well. However the explanations are still not clear enough.

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