Microsoft adCenter's Dynamic Keyword Feature Not Fixed Yet, But An Alternative Exists!

Just like Yahoo's Panama and Google's AdWords, MSN's AdCenter initially allowed the dynamic keyword insertion after they launched the program. However for a couple of years now it's functioning has been far from being perfect. Many people have aired their views about dynamic keywords in URLs for adWords.

Recently, a WebmasterWorld thread asked whether the bug has been fixed for dynamic keyword insertion{keyword:default} in Adcenter or not? While, the answer from the adCenterRep is 'No,' he does suggest a work around for it.

"I understand the importance of having the {keyword:default} working correctly and we are still investigating into this," said the rep. "however we can work around…"

Users can work around it in the following manner:

• Not to use {param1} as a destination U if using {keyword:default} in ad titles
• Use static ad titles
• Use the same syntax for the dynamic insertions throughout the ad (for example,
• use {param1:default})

While there's no resolution as yet but there sure is an assurance from the rep that everyone will be updated once the matter is fully resolved.

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