Now ASK Smart Gives Health Related Answers

ASK made an announcement today of its latest addition of health related answers will help users to searcher for trusted health and medical information faster. These health answers are related to their “Smart Answers” engine. All the answers are made available to users through a cooperation with healthline.com. Heath line is the leading provider of intelligent health information services and it covers a wide range of medicine. Each search have links to related topics like Composition, Dosage, Forms, Interactions, Precautions and Side Effects.

According to the official press release, “Ask.com and other major consumer-facing businesses are leveraging Healthline’s content to quickly obtain accurate and relevant medical definitions, images, and links to doctor-reviewed content to enhance the consumer experience and improve the brand ensuring the consumer experience.”

Now for a simple search for Naproxen on ASK, the result will be like this.

It is not only Ask.com, but other major consumer-facing businesses are leveraging Healthline’s content to get accurate and relevant medical definitions, images, and links to doctor-reviewed content to improve the consumer's experiences. As search engines try to give information in an “all-inclusive” format, the results will become more obsolete and the competition for the top slots will become even more competitive in nature. There is a question that arises on mind. Will it stop the growth of information distribution on the Internet? Introduction of such “health answers” could be the very first blow to many companies who specialize in just that.

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