Track Google Checkout Orders With Google Analytics

October 16th, 2006 | RSS Feed



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Official Google Analytics Blog  has some good news for e-commerce site owners. Google Analytics and Google Checkout are now integrated into one. Those using Google Checkout (https://checkout.google.com/sell) can now track purchases made on their site with Google Analytics.

Senior Product Manager, Steve Stukenborg explains, "If you're already using Analytics to learn how visitors find and interact with your site, now you'll be able to see conversions and revenue metrics for your Google Checkout transactions. All you have to do is add a JavaScript call and a hidden field to each page that displays the Google Checkout button, and your Checkout conversions will automatically be tracked in your Analytics account."

Google Analytics section  explains the procedure to use Google Analytics with Checkout.

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