Yahoo! Publisher Network Sets Limit At Three Ads Per Page

February 6th, 2007 | RSS Feed

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The Yahoo! Publisher Network Blog has posted that they have updated their program policies.

YPN Blog states:

We’ve always maintained that artfully interweaving our ads with your original, relevant, entertaining content is a common sense best-practice. This helps ensure quality leads to our advertisers while helping you maintain your publishing credibility. Over the long term, enhanced credibility with users may lead to a wider audience and more frequent return visitors.

To encourage this best practice we have updated our Program Policies, which now require that no more than three ad units appear on a single page at one time.

Earlier, no specified limitation was imposed on the number of YPN ads one can place on a page.

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