SEO Campaign for Insurance Agencies

Q: I have come to know that insurance is the most sought after keyword on the Internet. I run an insurance agency and think that using AdWords for car insurance would be an expensive affair. Do I have other options? Can I go for SEO?

A:SEO or the search path involves drilling down to your keywords. Instead of trying to compete for “insurance”, it’s better that you identify niche or long tail keywords such as “Insurance agents Columbia” or “Health insurance for senior citizens”. Do remember to pay attention to the competitive level.

insurance agenciesSome AdWords also work on broad keywords for a very specific geographic niche. It means that you can only advertise in a particular state or county or area and capture the lead by offering a unique product/service.

To have a successful SEO/marketing campaign, you need to:

  • Choose your domain
  • Become an expert
  • Have an edge
5af32a6e9130ed6c6cb61086362d0f20?s=250&d=mm&r=g
0 0 votes
Article Rating
Subscribe
Notify of
guest
0 Comments
Inline Feedbacks
View all comments

Related Posts

Q: Should I just use one single keyword to optimize...
By Navneet Kaushal 11352 reads
Google search is so simple for anyone. You only need...
By Navneet Kaushal 8968 reads
Q: What are toxic backlinks and how to identify and...
By Navneet Kaushal 7674 reads
TO TOP