Q. What are Parameter URL’s? Are they good or bad? Is it a good idea to move to WordPress in that case?
A. Basically the URLs having a dynamic character in it, mostly a “?” are considered as parameter-based URLs.
Here are some examples –
Basically, any URL that is generated dynamically and contains strange characters such as ?, %, sessionid=?, time stamps, etc., are parameter based URLs.
Default WordPress installation is not good as it dynamically generates permalinks/URLs which has a “?” in it. You might want to change that to a custom structure, for example, using topics as your category base would make your category links.
Why are Parameter URL’s bad?
So, try and negate the appearance of parameter URL’s as they are likely to demote your performance. Whenever possible, shorten URLs by trimming unnecessary parameters and ensure URL length is below 100 characters.
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