Q: Is it right to use short and keyword heavy footers? What do you suggest using? Canonical and 301 redirect or just one of these, in case you have moved the content from one website to another? A: Short, keyword heavy footers raise the keyword density site-wide, allow for link-sculpting around the targeted keywords, and also get natural syntax onto t

Q: Is it true that moving up listing or say Search Engine Optimization in Yelp also results in an improved Google SEO Optimization? A: If you think of Yelp as a search engine, the very first step would be to claim your free listing on Yelp. The next step would require optimizing the listing by placing the search queries or keywords that people type i

Q: What is the importance of title tags for images in SEO? In the case of an image, is an image title as important as the ALT within the HTML code for the image? A: It is generally thought that the Title tag for an image is ignored by Google. However, I would like to refer you to the

Q: Recently, I decided to keep a check on how my site’s keywords are ranking with the help of Firefox's Rank Checker. When I checked the rank of a keyword, it ranked #150 and a week later, it ranked #6. I thought it might be a mistake, since the keyword ranking jumped 144 spots. When I checked back after 2 days, the ranking dropped down to #165. I am unable to figure o

The recently released Penguin 2.1 update by Google has taken the SEO community by surprise. Matt Cutts said Penguin 2.1 would affect >1% of searches, webmasters have however seen a significant impact of the update. Post Penguin 2.1, PageTraffic did an in-depth analysis of its on-going campaigns

Q: What is the ideal word limit of blog page on a website? Should I allow my readers to comment? Are comments good, bad, or neutral for SEO? A: Since Google doesn't prefer short blog posts, I would recommend that your write-up should have around 2000 characters. It is important that your post is good, well-written, and follows all the on-page SEO tact

Q: Google has recently released the new algorithm Hummingbird, which is a move towards semantic search. Is the new algorithm an indication of the start of the end of keyword-based SEO? A: Hummingbird is more about long tail keywords than a few short keywords, intended to deliver precise & quick information to the searcher. Before we get into the

Q: Are links within our own page (to other pages on the site) counted as "link juice"? If two blog posts, Part I and Part II are written and on posting Part II, it is linked back to Part I, is this considered as link juice? A: Link juice flows between two web pages or websites. If that one "object" on the web is linked to another "object", link juice

Q. Content such as specifications or features of a product will be same across every website selling it. So, how can we handle the content that will be duplicated across several sites? A. The first thing you should know is that duplicate content works at different levels. The duplicate content within your website can be the biggest problem for you. If

It depends on how frequently Google indexes the site content. You can use the site:command to find out the indexing pattern. In case Google is crawling the website in a week or lesser duration, chances are that the changes will be picked up quickly. This will be better if you use One Click from home page for identifying new content for Google. The existing crawl pattern depends

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